Tulum is one of the most important tourist spots in the Riviera Maya. Its location, the natural riches of the Caribbean, its innovative housing developments, a relaxed atmosphere, and an exclusive lifestyle, make it a great alternative to invest.
Tulum is a destination visited by national and international tourists who are characterized by having a greater ecological awareness. People looking for new and exclusive life experiences that consider themselves more environmentally friendly.
In their search for a way of life closer to nature, people have realized that Tulum is not only an unbelievably valuable tourist destination, but also a place to live under this philosophy.
According to the study “State Competitiveness Index 2020“, carried out by the Mexican Institute for Competitiveness (IMCO), Tulum has had great growth in terms of innovation in housing mobility in recent years. This way, it is a destination to vacation, but also a destination to live a quiet, healthy life integrated into nature.
To invest in Tulum is a great idea, we will explain why.
Where is Tulum located?
Tulum is located 12 meters above sea level on a cliff on the Riviera Maya coast, in the state of Quintana Roo, in southeastern Mexico. It is bordered to the east by Cozumel and the Caribbean Sea (Sea of the Antilles), to the south with the Caribbean Sea and the municipality of Felipe Carrillo Puerto.
Tulum is the most emblematic site on the Quintana Roo coast, due to its privileged location and the excellent conservation of its ancestral buildings and wall paintings.
Tulum is one of the oldest recorded and known sites to the western world because in 1518 the Spanish chronicler Juan Díaz claimed to have seen a city as big as Seville with a tower, which was undoubtedly El Castillo de Tulum, which at that time it was still occupied by the inhabitants of those independent headquarters.
The sources of the 16th century designated this place with the name of Zamá, which possibly refers to the Mayan word for morning or sunrise, which is understandable since the site is located at the highest point of the eastern coast, where watching the sunrise is quite a spectacle.
So, investing in such a magical place like Tulum, where nature seems to scream out loud, full of architectural beauty, where luxury and exclusivity are gaining ground, is like choosing to live in a permanent dream.
What to do in Tulum?
Today Tulum is a place known for its eco-chic and eclectic atmosphere (mix of ideas and styles to form an organic whole). It is a place where people come to relax, which is reflected even in the clothing, as visitors and residents can feel free to dress how they want.
In Tulum you get to live with tranquility, to immerse yourself in the Mayan culture, to venture into nature and to enjoy a different, vibrant, and multicultural lifestyle, with many options.
Tulum is a place where the slow living movement has become extremely popular.
One of the enormous attractions of investing in Tulum, to live or vacation, is to be able to enjoy at your leisure the nearby beaches such as Playa Pescadores or Playa Paraíso, where you can swim while enjoying the Mayan ruins, enjoy all the attractions and water sports that a beach can offer, but with an unusual setting, impressive for its beauty and its cultural weight.
Another aspect that you will hardly find somewhere else is the possibility of visiting and calmly enjoy the wide array of underground and outdoor cenotes. These deep wells of water, which are fed by the filtration of the rain and by the currents of the rivers that are born in the heart of the earth.
One more jewel that Tulum and its locals have is the Sian Ka’an Biosphere Reserve (in Mayan gate of heaven), which is the largest natural protected area in the Caribbean. Its extension is equivalent to 15% of Quintana Roo’s surface.
The great variety of fauna and flora that can be found in this place has attracted the attention of UNESCO, which declared it a Natural Heritage Site in 1987. The landscape varies from the coast, where semi-virgin beaches alternate with a landscape of mangroves in the lagoon.
Among the dense vegetation of petenes (islands of variegated vegetation that grow thanks to the freshwater springs that flow from the bottom) hidden jaguars, crocodiles, manatees, pumas, spider monkeys, turtles, and countless birds, among many other animals.
Let us talk about the nights in Tulum, which are also a promise of enjoyment. You will not find discos and large crowds, but you will find small and elegant spots such as bars, bistros, and restaurants where you can eat from delicious tacos to selected meat cuts and enjoy a wide variety of beverages that ranges drink from beer to fine mixology (art of mixing drinks) while dancing under the stars.
There are also interesting options to spend unusual nights, such as at Zibe Food & Films, a restaurant-cinema where you can eat a delicious meal while watching a movie.
If one day you fancy a more partying nightlife, you should know that you can go to the city center or to the hotel zone on the beach, as each hotel has places with different atmospheres.
Shopping is another great attraction in Tulum, as you have at your disposal many artisan boutiques in the city, as well as exclusive shops and boutiques that sell unique beachwear, handicrafts, paintings, silver jewelry and jade pieces.
Another point in favor of Tulum is that it has a privileged position, from where you can make numerous excursions to archaeological sites that will be mentioned later.
Finally, one of the greatest natural attractions of Tulum are its breathtaking sunsets. In Tulum they are quite famous due to its geographical coordinates. So, when the sun goes down, you stay to enjoy the free show.
To all these attractions, there will soon be added (by 2023) the Mayan Train, a project of Mexico´s federal government that will move passengers and cargo through the Yucatan Peninsula, as part of the expansion of the national railway network.
In its 5th section, it will stop in Tulum, Xcaret, Puerto Aventuras, and Akumal.
Archaeological zones in Tulum
Archaeological Zone of Tulum: It is presided by El Castillo, the highest basement in Tulum, which has a temple with three entrances decorated with serpentine columns and two zoomorphic masks (stone face with animal shape) in the corners. In front of the Castle there is a platform for dances and to the southwest is the Temple of the Initial Series.
It is said that this building used to be a lighthouse to guide the boats of indigenous navigators through the coral reef.
To the north you can find the Temple of the Descending God, with a small base decorated with the image of that deity, the main iconographic element of the city.
In front of this amazing set lays the main road, with several buildings; the most important is the Temple of the Frescoes, with mural paintings that portray a series of supernatural beings residing in the Underworld. It is one of the most important testimonies of pre-Hispanic Mayan mural painting.
Continuing along the road you can see the palaces known as the House of Columns and the House of Halach Uinik.
In the northeast access, the Casa del Cenote, which shows the importance that the Mayans gave to the aquatic cult linked to the cenotes, and near there you can see the Temple of the God of the Wind, named for its circular base, related to Kukulkán, god of the winds.
Between the Castle and the Temple of the Wind, a small beach has been formed, which was the port where commercial vessels arrived. Today, this beach is closed as it has become a nesting area for the white and loggerhead turtles. Every year, between the months of June and September, these two marine species arrive to this cove to lay their eggs.
Cobá: It is an archaeological site of the pre-Columbian Mayan culture located forty kilometers northeast of Tulum. This archaeological site shelters the highest temple in the Yucatan Peninsula, the Nohoch Mul pyramid, a 42 meters high structure. Cobá has the oldest stone road network in the Mayan world. In addition, it contains stone stelae with inscriptions that relate important events concerning this ancient city.
On its way you can see the Ball Court (two of them), the Oval Temple and the Macanxoc ruins.
It is believed that the name “Cobá” was the original name of this city, which means “chopped water” due to the proximity of the lagoons.
In Tulum, it feels like the hands of the clock move at a slower pace. Light clothing and a relaxed lifestyle can be seen in every space in this paradise.
It is common that at any time of day, you find people walking quietly through its pedestrian spaces, riding a bicycle, sitting in a bar, or shopping without any rush.
The inhabitants of Tulum live far away from the stress of the big cities and without the need to comply with strict schedules. The environment that is experienced offers them peace, serenity and comfort. The so-called eco-chic culture, that is, the natural, healthy, exclusive, and refined lifestyle are in vogue in Tulum, which has already become a world-class tourist destination.
There are endless recreational and cultural activities to do in Tulum and the Riviera Maya. Yoga and Tai-Chi, among other sports disciplines, are some of the most widely practiced.
To this we can add aquatic activities such as sailing on sailboats, yachts, jet skiing, or diving, snorkeling and sport fishing, which can be carried out thanks to the presence of incredible beaches, cenotes, and rivers, as well as in the second largest coral reef in the world.
Fitness culture, exclusive spas, natural and alternative therapies occupy an important place in Tulum and in the way of life of the inhabitants, this philosophy also permeates gastronomy, so you will find, as already mentioned, endless restaurants of international cuisine and cafes.
And when it comes to preparing food, the offer of organic and natural products plays an important role with a growing number of markets and specialized stores that offer this type of products.
The cherry on this delicious cake is that there are many modern residential real estate developments that endorse all of the above and that are characterized by respecting the environment, with ecological and sustainable architectural proposals, but being careful of not losing exclusivity and luxury.
It must be added that Tulum is a friendly place for foreigners, since the English language, after Spanish, is the most widely spoken language in this corner of the Mexican Caribbean, not speaking Spanish will not be a problem.
A sample of the vibrant lifestyle that is experienced in Tulum are some festivals and events that always aim to bring people closer to a more natural and healthy life:
It is a festival held in July that aims to promote and share a vegan and ecological ideology in families. In this festival you can enjoy food, music, yoga, conferences, cooking workshops, conferences about nutrition for athletes, etc. It takes place in the Central Park Luxury Residential.
This event seeks to position the Municipality and Magical Town of Tulum as the first wellness destination worldwide. It attracts the market of travelers who visit Thailand, India, Costa Rica or Spain, with the aim of finding physical, mental and emotional well-being.
In Tulum you can find this powerful purification ceremony on a physical, mental and emotional level.
The cacao ceremony
An inspiring event. It is a sensorial meditation, a journey through the senses accompanied by the tasting of organic and natural cacao made entirely by hand, following a special ancestral recipe, vastly different, from the chocolate that can be bought in stores.
According to tradition, cacao helps to easily connect with emotions and feelings, since it increases the connection between heart and mind.
Culture and art in Tulum
According to the National Institute of Anthropology and History, this is the most emblematic site in Quintana Roo, due to its privileged location and the excellent conservation of its buildings and wall paintings.
To talk about the contributions and the cultural evidence found in Tulum we must refer to almost every space in this place. However, you should know that most of its buildings date from the post-classic period of the Mayan culture (between the years 1200 and 1450), the most important time for the Mayan civilization, since Tulum was a strategic city with various purposes such as maritime trade, astronomical study and religious rituals.
Today, you can still breathe the cultural and artistic spirit of the Mayans, as it continues to be a framework for art and culture, for inspiration and innovation. Proof of this are the following sites and events that take place in this extraordinary place.
“Art with me” festival
An international festival of art, music and culture that aims to inspire people to be more connected with themselves and create awareness around various environmental issues that affect us locally and globally. It is a festival organized by the community, which combines art, conferences, music, wellness experiences and culture that inspire change and create awareness in the attendees.
Daniel Popper’s art installation
This impressive sculpture by the South African artist Daniel Popper embellishes the entrance of the hotel Ahau Tulum. This resort is located on the beach, on the Tulum-Boca Paila highway, within the hotel zone.
The place is surrounded by restaurants and hotels with an ecological and luxurious concept. The famous installation is called Come into Light.
It symbolizes the deep connection that human beings have with nature and aims to create awareness about the Tulum ecosystem. It reaches a height of 10 meters and was modeled with steel, wood, and ropes; initially, its vegetation was artificial, but over time it has transformed in a natural vertical garden.
Mystika, immersive museum by Pepe Soho
Mystika is the first immersive museum in Tulum and it is an initiative of the renowned Mexican photographer Pepe Soho, whose main objective is to introduce visitors to the world of Mayan cosmology through technology. It also shows the incredible spiritual and healing power of horses. It is a place that offers an extraordinary sensory experience, where the observer must let himself be carried away by each photo and its story.
Mystika is an excellent combination of art, technology, nature, and history, in one place. The museum is divided into four sessions, Sanctuary, Maya, Ascension, and Spirit.
Azulik Uh May
It is a multifaceted art center that shows and demonstrates the importance of being aware about the environment. It is designed to ensure that it won’t leave a carbon footprint.
Azulik Uh May’s spaces are a refreshing and imaginative combination of locally sourced materials including polished concrete surfaces that undulate from floor to ceiling and raw wood floors ‘Bejuco’, a vine-like plant native to the region. Pedro Roth is responsible for the captivating architecture of this place.
Living and investing in Tulum
If you are considering investing in Tulum real estate, you are probably thinking of buying a house or an apartment to live or rent. Whatever your idea, you should know that you are on the right track and here are some good reasons to invest in Tulum.
Among many other benefits Tulum has been placed on the lists of the best places to retire in Mexico, thanks to its location and climate.
It is also incredibly attractive for national and foreign investors who want to buy a house to rent and enjoy during certain seasons and is that, unlike Canada and the United States, property in Mexico is more accessible, pay less taxes and obtain a higher return on investment than in other countries.
On the other hand, you can be sure that a real estate in Tulum is quite different from others, because in this paradise luxurious homes are being created respecting the natural beauty of the land. This type of construction turns into architectural proposals inspired by history and culture extremely different from all of them.
5 good reasons to invest in Tulum
As we promised before, here are 5 good reasons to invest in Tulum:
The flow of tourism in Tulum increases each year by 10 to 15%, since its beaches, natural beauties, culture, and gastronomy attract all types of tourism.
According to figures from the Secretary of Tourism of the State of Quintana Roo -SEDETUR-, the largest segment of tourists who visited Tulum are between 40 and 49 years old, that is, people who are at the best moment in their lives and profession to invest.
Owning real estate in Tulum opens opportunities for generating extra income from vacation rentals through platforms like Airbnb. That is why residential real estate developments in Tulum have become an excellent investment options for those investors who are looking to secure their money and make a profit.
Due to the economic spillover generated by Tulum -and the Riviera Maya in general- the government is increasingly busy improving public services which are part of the day-to-day life of Tulum residents and visitors, favoring the connection with other cities and covering basic needs such as health services, medical personnel, hospitals, etc.
Many national and foreign businesses and franchises are becoming more and more present in Tulum without affecting the experience or the environmental conditions of this beautiful city.
Awesome residential developments!
The eco-chic lifestyle coined in this paradise is reflected in the residential developments that are a faithful example of the philosophy of approaching and respecting nature without giving up luxury, exclusivity, and elegance.
The architecture of Tulum has taken advantage of incredibly special materials such as the Chukum (an endemic tree of the state of Yucatan), which is widely used for architectural finishes due to its natural dye. The use of wood of Tzalam is also widely spread since it is very resistant to weather conditions and it is immensely popular for its reddish-brown color. It is widely used by architects for indoor and outdoor projects.
Some of these developments are:
Templia is an architectural concept immersed in the jungle that invites you to experience the past, live the present and project the future, surrounded by an environment of spiritual connection. Every detail of Templia is designed to create contemporary spaces that are projected into the future as a benchmark of our times.
Its design uses local stone, blackish polished concrete and shades of Jade green that blend with the jungle environment.
The beauty of this project lies in details such as handmade blacksmiths, which contain inlays of golden obsidian in the shape of diamonds, resulting in a majestic work.
Learn more about Templia.
It is a Premium development within Aldea Zamá, a few steps from Avenida Cobá, the only road that currently connects to the Tulum coastline. It is a closed residential community, considered a sanctuary by its inhabitants. A bridge between our world and the hereafter.
It is the first residential area with a low environmental impact in Tulum, comprising 102 apartments and studios surrounded by elegant gardens. Its avant-garde design combines with the natural environment of Tulum. Residential units include lofts, studios and apartments that feature top of the line finishes and a unique design.
Learn more about Mistiq Gardens.
If your dream is to invest in Tulum, either to live or to have a refuge where you can rest and generate extra income from vacation rentals, we can help you. At Minimal Real Estate we have more than 70 options for town houses, apartments, studios, or lofts to invest in Tulum.
If you need further information will be happy to assist you.